How to Build Customer Loyalty and Retention thru a POWERFUL BDC
Before we begin, let me introduce myself…
Why is our industry turning to the BDC model?
Think “Big Picture”
What is the most effective way to engage with customers?
Structuring an Effective BDC Team
BDC Team Drives Results.
Networking is Not an Option.
Embracing Change, Self Evaluation.

BDC Team Drives Results.
On average, an effective BDC team will increase productivity by 20% from existing leads within the first 90 days of implementation. How is this possible?

Find the RIGHT people for your team.
The BDC is not a “dumping ground” for underperforming sales or service people. We need energetic, competitive individuals that are eager to meet high expectations within a team dynamic. Compensate effectively…..provide a base hourly rate, ensure commissions are greater for “self-generated sales” and hold people accountable to performance standards.

Set Clear Performance Standards for Reps:
17 Outbound Dials per Hour…..3 Live Contacts = 1 Outbound Appointment
1 Referral Developed with Contact Information
2 Outbound Service Appointments

Part-Time Employee (6hrs a Day)…..6 appointments per day, 30 per week, 120 per month = 60 show = 30 purchase….final results – 20 SOLD APPOINTMENTS PER MONTH.